Performing a SWOT Analysis

SWOT analysis
Strengths and opportunities	Weaknesses and threats
Strengths – List the advantages you, your team, and your organization have that will help you reach project objectives. Include activities you do well, special skills you may have, or resources that can boost productivity or quality.	Weaknesses – List anything internal to your organization or team that could prevent you from meeting objectives, such as resources or skills you lack. These are factors that can be improved on.
Opportunities – List anything external to your organization that could lead to a positive outcome in meeting objectives. Opportunities can arise, for example, from particular events, new technology, changes in societal attitudes, or policy changes.	Threats – List anything external to your organization that could disrupt, damage, or hinder project objectives. Look for obstacles such as supplier failure, environmental factors, competition, changes in market demands, or late deliveries.